LECTURES & LITERATURE
Contagious: Why Things Catch On
March 18, 2013
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Wharton Professor Jonah Berger explores and attempts to distinguish the factors behind why some things catch on and others do not. He'll share his six basic principles for creating a "contagious" item and offer techniques for leveraging concepts and information that people will be compelled to share.
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At-a-
Glance-
Venue Info
University of Pennsylvania Bookstore
3601 Walnut St - University Sq
Philadelphia, PA 19104-3895 -
Admission Info
Tickets:
FREE
Info Phone: 215-898-7595
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Dates & Times
Dates:
March 18, 2013Times:
6:00pm
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Accessibility Info
Currently, no accessibility information is available for this event.
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Video & Image Gallery
Currently, additional images/videos have not been submitted for this event.
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Media
Gallery-
All Media Gallery
Currently, additional images/videos have not been submitted for this event.
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