CLASSES & WORKSHOPS

    Strategy from the Outside In: How to Profit from Customer Value

    Strategy from the Outside In: How to Profit from Customer Value

    Presented by Penn Bookstore at Penn Bookstore

    November 30, 2010


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    Wharton Professor George S. Day demonstrates how an outside-in view focused on customer value will allow companies to grow revenue, profit and shareholder value. Day is co-director of the Mack Center for Technological Innovation and chairman of the board for the American Marketing Association.


    • At-a-
      Glance

      • Venue Info

        Penn Bookstore

        3601 Walnut Street
        Philadelphia, PA 19104

        Full map and directions

      • Admission Info

        Tickets: Free

      • Dates & Times

        Dates:
        November 30, 2010

        Times:
        6 pm

      • Accessibility Info

          Currently, no accessibility information is available for this event.


      • Site Credits

             

         

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